Animaniacs,
was an animated series, distributed by Warner Bros. Television and
produced by Steven Spielberg's Amblin Entertainment and Warner Bros.
Animation. Animaniacs is the second animated series produced by the
collaboration of Spielberg and Warner Bros. Animation during the
animation renaissance of the late 1980s and early 1990s. The studio's
first series, Tiny Toon Adventures, was a success among younger
viewers, and attracted a sizable number of adult viewers. The
Animaniacs writers and animators, led by senior producer Tom Ruegger,
used the experience gained from the previous series to create new
animated characters that were cast in the mold of Chuck Jones and Tex
Avery's creations.
The comedy of Animaniacs
was a broad mix of old-fashioned wit, slapstick, pop culture
references, and cartoon violence and wackiness. The show featured a
number of comedic educational segments that covered subjects such as
history, mathematics, geography, astronomy, science, and social
studies, often in musical form. Animaniacs itself was a variety show,
with short skits featuring a large cast of characters. While the show
had no set format, the majority of episodes were composed of three
short mini-episodes, each starring a different set of characters, and
bridging segments.
Animaniacs first aired on
"Fox Kids" from 1993 to 1995 and new episodes later
appeared on The WB from 1995 to 1998 as part of its "Kids'
WB" afternoon programming block. The series had a total of 99
episodes and one film, titled Wakko's Wish. It later aired on
Nickelodeon, Nicktoons Network, and Cartoon Network in syndication.
Animaniacs
had a large cast of characters. The Warners, Yakko, Wakko, and Dot,
were three cartoon stars from the 1930s that were locked away in the
Warner Bros. water tower until the 1990s, when they escaped. After
their escape, they often interacted with Warner Bros. studio workers,
including Ralph, the security guard; Dr. Otto Scratchansniff, the
studio psychiatrist, and his assistant Hello Nurse. Pinky and the
Brain are two genetically altered laboratory mice that continuously
plot and attempt to take over the world. Slappy Squirrel is an aged
cartoon star that would easily outwit antagonists and educate her
nephew, Skippy Squirrel, about cartoon techniques. Additional
principal characters included Rita and Runt, Buttons and Mindy,
Chicken Boo, Flavio and Marita (The Hip Hippos), Katie Ka-Boom, a
trio of pigeons known as The Goodfeathers, and Minerva Mink.
The Animaniacs cast of
characters had a variety of inspiration, from celebrities to writers'
family members to other writers. Executive Producer Steven Spielberg
said that the irreverence in Looney Tunes cartoons inspired the
Animaniacs cast. The general premise of Animaniacs and the Warner
siblings were created by Tom Ruegger, who also came up with the
concept and characters for Pinky and the Brain. Ruegger was also the
senior producer and creative leader of the show. Writer Deanna Oliver
contributed The Goodfeathers scripts and the character Chicken Boo.
Producer and writer Sherri Stoner contributed heavily to Slappy
Squirrel and Pinky and the Brain. Nicholas Hollander based Katie
Kaboom on his teenage daughter. Because the Warners, Yakko, Wakko,
and Dot, were portrayed as cartoon stars from the early 1930s,
Ruegger and other artists for Animaniacs made the images of the
Warners similar to cartoon characters of that era Simple black and
white drawings were very common in cartoons of the 1920s and 1930s,
such as Buddy, Felix the Cat, Oswald the Lucky Rabbit, and the early
versions of Mickey Mouse and Minnie Mouse.
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Many
of the Animaniacs voice cast came from Animaniacs predecessor, Tiny
Toon Adventures, including the voices of Yakko and Dot, Rob Paulsen
and Tress MacNeille, respectively. The voice of Wakko, Jess Harnell,
on the other hand, did not come from Tiny Toons, and said that before
Animaniacs, he had little experience in voice acting other than minor
roles for Disney. Harnell said that at the audition for the show, he
did a John Lennon impression. Producer and writer Sherri Stoner
voiced Slappy the Squirrel. Stoner said that when she gave an
impression of what the voice would be to Spielberg, he said she
should fill the role. The voice actress who played the voice of Rita,
Bernadette Peters, is a Tony Award-winning musical theatre actress,
and Romano herself wanted her for the role. Other voice actors
included Maurice LaMarche, the voice of the Brain, Squit, and the
belching segments "The Great Wakkorotti" (Jess Harnell said
that he himself is commonly mistaken for the role); Frank Welker, the
voice of Runt; and various voices by Jim Cummings, Paul Rugg, Vernee Watson-Johnson,
Jeff Bennett and Gail Matthius (from Tiny Toon Adventures). Tom
Ruegger's three sons also played roles on the series. Nathan Ruegger
voiced Skippy Squirrel, nephew to Slappy, throughout the duration of
the series; Luke Ruegger voiced The Flame in historical segments on
Animaniacs; and Cody Ruegger voiced Birdie from Wild Blue Yonder.
Animation
work on Animaniacs was farmed out to several different studios, both
American and international, over the course of the shows
production. The animation companies included Tokyo Movie Shinsha (now
known as TMS Entertainment), StarToons, Wang Film Productions,
Freelance Animators New Zealand, and AKOM, and most Animaniacs
episodes frequently had animation from different companies in each
episode's respective segments. Animaniacs was made with a higher
production value than standard television animation, having a higher
cel count than most TV cartoons. The Animaniacs characters often move
fluidly, and do not regularly stand still and speak, as in other
television cartoons.
Animaniacs was a very musical cartoon,
with every episode featuring at least one original score. The idea
for an original musical score in every episode came from Steven
Spielberg. Animaniacs used a 35-piece orchestra, and was scored by a
team of composers, led by supervising composer Richard Stone. The
composing team included Steve and Julie Bernstein, Carl Johnson,
Gordon Goodwin and Tim Kelly. The use of the large orchestra in
modern Warner Bros. animation began with Animaniacs predecessor, Tiny
Toon Adventures, but Spielberg pushed for its use even more in
Animaniacs. Although the outcome was a very expensive show to
produce, "the sound sets us apart from everyone else in
animation," said Jean MacCurdy, the executive in charge of
production for the series. Assistant composers Steve and Julie
Bernstein said that not only was the Animaniacs music written in the
same style as that of Looney Tunes composer Carl Stalling, but that
the music used the same studio and piano that Carl Stalling used.
Animaniacs
had a variety of music types. Many Animaniacs songs were parodies of
classical or folk music with both educational and non-educational
lyrics. Most of the groups of characters even had their own theme
songs for their segment on the show. The Animaniacs series theme
song, performed by the Warners, was a very important part of the
show. In the series' first season, the theme won an Emmy Award for
best song. Richard Stone composed the music for the title sequence
and Tom Ruegger wrote the lyrics. Several Animaniacs albums and Sing-along
VHS tapes were released, including the CDs Animaniacs, Yakkos
World, and Variety Pack, and the tape Animaniacs Sing-Along: Yakko's World.
The humor of Animaniacs varied in type,
ranging from parody to cartoon violence. The series made parodies of
television shows and films. In an interview, Spielberg defended the
"irreverence" of Animaniacs, saying that the Animaniacs
crew has "a point of view" and does not "sit back
passively and play both sides equally". Spielberg also said that
Animaniacs' humor of social commentary and irreverence were inspired
by the Marx Brothers and Looney Tunes cartoons.
AV
CLUB FEATURETTE DEPARTMENT
Untitled
Animaniacs - Behind The
Scenes. Bonus footage and interviews with animators on how this
classic cartoon came together. Add
Animaniacs to your DVD collection.
Before
Animaniacs was put into production, various collaboration and
brainstorming efforts were thought up to create both the characters
and premise of the series. For instance, ideas that were thrown out
were Rita and Runt being the hosts of the show and the Warners being
duck characters that Senior Producer Tom Ruegger drew in his college
years. After the characters from the series were created, they were
all shown to Executive Producer Steven Spielberg, who would decide
which characters would make it into Animaniacs (the characters
Buttons and Mindy were chosen by Spielberg's daughter). The
characters' designs came from various sources, including caricatures
of other writers, designs based on early cartoon characters, and
characters that simply had a more modern design.
During
its run, Animaniacs became the second-most popular childrens
show in both demographics of children ages 211 and children
ages 611 but a great deal of Animaniacs' humor and content was
aimed at an adult audience who also responded positively to the show
which would prove it's undoing.
Animaniacs premiered on
September 13, 1993, on "Fox Kids", and was on "Fox
Kids" until September 8, 1995; new episodes aired from the 1993
through 1994 seasons. Animaniacs aired with a 65-episode first season
because these episodes were ordered by Fox all at once. In 1994,
Yakko, Wakko and Dot also starred in the theatrical short "I'm
Mad". New episodes were aired on "Fox Kids" until the
65th episode aired; Fox then ordered no more new episodes, with the
exception of a short, four-episode long second season that was
quickly put together from unused scripts during the Animaniacs
syndication period on "Fox Kids". After "Fox Kids"
put Animaniacs into syndication for a year, Animaniacs switched to
the new Warner Bros. channel, "Kids' WB".
The series was popular
enough for Warner Bros. Animation to invest in additional episodes of
Animaniacs past the traditional 65-episode marker for syndication.
Animaniacs premiered on the new "Kids' WB" line-up on
September 9, 1995, with a new season of 13 episodes. At this time,
the show's popular cartoon characters,
Pinky and the Brain, were spun-off from Animaniacs into their own TV
series. While on "Kids' WB", Animaniacs gathered over one
million children viewers every week. However, Animaniacs was only
successful in an unintended way, bringing in adult viewers and
viewers outside the "Kids' WB" target demographic of very
small children. This unintended result of adult viewers and not
enough very young viewers put pressure on the WB Network from
advertisers and caused dissatisfaction from the WB network towards
Animaniacs. Slowly, orders from the WB for more Animaniacs episodes
dwindled and Animaniacs made it through a couple more short seasons,
relying on leftover scripts and storyboards. The fourth season had
eight episodes, which was reduced from 18 because of the WB's
dissatisfaction with Animaniacs. Finally, in 1998, Animaniacs was
cancelled by the WB, led by executive Jamie Kellner, who has also
been held responsible for the cancellations of Freakazoid! and Pinky
and the Brain. The 99th and final Animaniacs episode was aired on
November 14, 1998. Afterwards, Animaniacs segments were being shown
along with segments from other cartoons as part of The Cat &
Birdy Warneroonie Pinky Brainy Big Cartoonie Show. On December 21st,
1999, a direct-to-video movie starring the Warners, titled Wakko's
Wish, was released.
After
Animaniacs, Spielberg collaborated with Warner Bros. Animation again
to produce the short-lived series Steven Spielberg Presents
Freakazoid, along with the Animaniacs spin-off series Pinky and the
Brain, from which Pinky, Elmyra & the Brain was later spun off.
Warner Bros. also produced three other series in the later half of
the decade titled Histeria!, Toonsylvania, and Detention. Later,
Warner Bros. cut back the size of its animation studio because the
show Histeria! went over its budget, and most production on further
Warner Bros. animated comedy series ceased. Over the course of
the series Animaniacs' won a Peabody Award, was nominated for a
number of Annie Awards and won a handful of Emmy Awards. After it's
initial run the Animaniacs continued to rerun in syndication through
the 1990s into the early 2000s on the Cartoon Network and Nickelodeon.